Paid ads for epoxy flooring companies, run by people who read the call log
Paid ads put your epoxy flooring company in front of a garage owner or a property manager at the moment they type a question or scroll past a photo. We write the ads, tend the budget and report on every call, across Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram).
Your estimator keeps every conversation about the floor itself. The ad accounts, the wording and the call log are what we look after.
Three ad platforms for an epoxy flooring contractor, plus the tracking behind them
- Google Ads
Google Ads for the epoxy flooring search
Ads that appear when someone types what they want, grouped by floor type and by town, with exclusions for job seekers and people who plan to do the work themselves.
- Bing Ads
Bing Ads (Microsoft Advertising) for garage floor coating searches
A smaller audience than Google, set up by importing the Google campaigns and adjusting them. We state no figures, because none belong on a page like this.
- Meta Ads
Meta Ads (Facebook and Instagram) built on the company's own gallery
Photos from the company's own jobs, used with the owner's approval, shown to people in towns near your service area.
- Tracking
Call and form tracking behind every epoxy floor ad
Each call or message is logged with where it came from, how long the call ran and which page the visitor had open, so the monthly summary can name the ad behind it.
What one monthly fee covers for an epoxy floor installer
Management fees climb in three steps by platform count: $895 buys one, $1,595 buys two, $2,295 buys all three. That fee pays for our work: writing the ads, tending the budget, keeping the exclusion list current and building the monthly summary page.
The ad spend is a separate bill. Google, Microsoft Advertising and Meta charge your company directly, from a payment method inside an ad account that carries your company's name. Nothing is charged to begin, no contract binds the company, and stopping is just a month-end note whenever the calendar turns quiet. Search engine optimization and ads can share the same landing pages, so the work on one carries over to the other.
Where an epoxy floor ad appears and who sees it
| Where the epoxy floor ad shows | Who is looking at the moment | What the company approves first |
|---|---|---|
| Google Ads on epoxy flooring searches | A person typing a question about a floor type, a town or a company | Ad wording, the towns, the daily budget and the landing page |
| Bing Ads (Microsoft Advertising) on garage floor coating searches | A person using Microsoft search, a smaller group that sometimes types different words | The imported campaigns, with any changes marked |
| Meta Ads (Facebook and Instagram) beside a floor gallery | A person scrolling who has not searched for anything yet | Each photo from the company's own jobs and each caption |
How an epoxy flooring contractor goes from agreement to a running campaign
Choose the floor types worth advertising
A garage floor coating company and a commercial floor crew rarely want the same calls, so the ads follow the jobs you want.
Fence off the searches that never become a walkthrough
Job seekers, people who plan to do the work themselves and shoppers buying supplies go on a list of terms to keep out, and the list grows as search terms arrive.
Set the area around the towns the trucks reach
Ads are aimed at your service area, town by town, and not at the whole state.
Open the accounts in the company's name
You hold the logins and the payment method. We are added to manage.
Read the monthly summary beside the platform's own numbers
Calls and form messages are matched to the ad that produced them, then the wording or the areas get adjusted.
Platform rules, photo permission and what stays with the epoxy flooring company
Google, Microsoft Advertising and Meta each keep their own advertising policies, and an ad is read against the current rules before it goes live. The owner signs off on the wording, and any photo comes from a job the company did itself.
Customer names, home addresses and job-site details have no place in what you send us. The contact form holds four boxes and nothing else: your name, your email address, a phone number and a few lines of message.
What the epoxy flooring company settles before the first ad
- The floor types and job sizes the crew wants more of
- The towns your trucks reach
- Someone who picks up the phone and returns missed calls
- A person who approves ad wording and photos
- Job photos the owner has cleared
- A monthly ad budget the company is comfortable paying the platforms
- The platforms to start with: one, two or three
- Any existing ad accounts, websites and call tracking logins
Four notions epoxy flooring contractors have about paid ads
Said in the garage bayEvery click on an epoxy garage floor ad is a future job.
What the search box showsJob seekers, shoppers buying supplies and people who plan to do the work themselves click too, which is why the exclusion list exists.
Said in the garage bayThe agency keeps the ad accounts, so the company cannot leave.
What the search box showsThe accounts sit in the company's name from the first day, and the company holds the logins.
Said in the garage bayA bigger budget fixes a landing page that never answers the search.
What the search box showsA page that does not match the search wastes the click at any budget, so the page and the ad are written together.
Said in the garage bayPaid ads and organic search compete for the same floor customer.
What the search box showsThey sit side by side. Ads appear while the budget runs, and landing pages and listings stay on the site.
Paid ads for epoxy flooring companies: direct answers
What are paid ads for an epoxy flooring company?
Paid ads are the spots an epoxy flooring company rents on Google, Bing (Microsoft Advertising) and Meta (Facebook and Instagram) so its name shows up when a garage owner searches or scrolls. We write and run the campaigns and report on them; the rental itself is billed by the platform.
What does paid ads management cost for an epoxy flooring contractor?
Our management fee is $895 a month for one platform, $1,595 for two and $2,295 for three. The ad budget is billed on its own by the platform, and neither a startup fee nor a contract applies.
Who pays Google, Bing and Meta for the ad clicks?
Your company does, using a payment method stored in its own ad account, and each platform sends the bill straight to you. Our fee is a separate line that never holds the budget.
Which ad platform should an epoxy floor installer try first?
Google Ads usually leads, since it reaches people already typing a floor search. Bing Ads (Microsoft Advertising) adds a smaller crowd, while Meta Ads (Facebook and Instagram) reach people scrolling who have not searched yet.
Can an epoxy flooring company pause its paid ads?
Yes. Pause a campaign from your own ad account whenever you like, or ask us to do it. Nothing ties the company to a term.
Who owns the ad accounts for a garage floor coating company?
Your company does. Each account is opened under its name, we are invited in as managers, and if the company ever moves on the logins stay with it.
How are calls from epoxy garage floor ads tracked?
Each ad and landing page carries a source tag, so a call or form message arrives with its source, its length and the page that was open. The monthly summary page lists them.
How soon do paid ads for an epoxy flooring contractor show in the numbers?
We cannot name a time and will not invent one. The platform dashboard records impressions and clicks as they are logged, and our monthly summary page shows which calls and messages came after them.
What does an epoxy flooring company approve before its ads run?
It signs off on the ad wording, the photos from its own jobs, the towns, the budget and the landing pages. Each ad is also read against the platform's current rules before it goes live.
Plan the ads for your epoxy flooring service area
Schedule time with our CEO, or use the contact page to say which towns your trucks reach.
Which floor types should the phones hear about first?
Name the floor types you hope to be asked about and the towns your crews drive to, plus any local websites that already point to yours. Keep customer names and home addresses out of the note.
A garage owner is searching for a floor right now. Be on the list they scroll.
Schedule a call with our CEO, or leave a note. The first reply covers what your epoxy flooring company sells, the towns it works in and the searches that matter most.
Month to month. Ad budgets paid to the platforms.